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Yours, not rented
Most CRMs bill you forever. TheCRM is built for the buy-once-own-it model. The way you used to buy software in 2005 — and the way it should still work.
Private beta · Inviting testers now
The CRM that doesn't bill you forever.
A real CRM for solo entrepreneurs. Pipelines, deals, AI briefings, email sequences, calendar sync — all on your Mac, all yours.
Discovery 3
Brand strategy retainer
Northwind Partners
€8,400New
Onboarding flow audit
Riverbend Co.
€2,200New
Workshop — Q3 planning
Acme Studio
€1,800New
Proposal 2
Site redesign — phase 1
Atlas Roastery
€12,500Hot
CRM migration project
Holbein & Sons
€6,0003 days
Negotiation 2
Yearly content retainer
Solenne Health
€24,000Hot
Pricing strategy sprint
Forge & Mill
€4,800+1 wk
Won 4
Q2 quarterly review
Northwind Partners
€3,500Closed
Strategy intensive
Mistral Editions
€5,200Closed
Naming workshop
Heron & Bay
€2,100Closed
Logo refresh
Acme Studio
€900Closed
Why TheCRM
Built differently. On purpose.
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Your data stays on your Mac
No cloud accounts. No "your trial expires in 14 days." Your contacts and deals live in a SQLite file in your Documents folder. Open it with any tool. Export anytime.
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Built for one
Every other CRM is built for sales teams with single-seat pricing bolted on. TheCRM is built for solo entrepreneurs — every screen assumes one person, every workflow respects your time.
Features
Everything a real CRM does.
None of the team-software bloat.
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Pipelines & Deals
Drag-and-drop kanban. Multiple pipelines.
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Smart Contacts
Import LinkedIn, search, filter, dedup.
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Email Sequences
Multi-step outreach with reply detection.
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Calendar Sync
Two-way Google Calendar.
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AI Briefings (BYOK)
Anthropic-powered prep notes for any contact.
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Migrate from Pipedrive
One-click import of your full account.
Meet the founder
Built by someone who's used CRMs for 25 years.
Hi, I'm Urmas.
I've spent 25 years in the CRM industry — implementing, configuring, customizing, and supporting Pipedrive, HubSpot, Salesforce, Zoho, Microsoft Dynamics for hundreds of small businesses.
I kept watching the same pattern: tools designed for sales teams pushed onto people who run their business alone. A solo consultant pays $50 a month for "Professional" tier, uses 15% of the features, and watches the renewal email arrive every year with another price hike.
So I built the CRM I always wanted. Real features for one person. Native macOS. Your data on your Mac. AI that uses your own API key. No subscriptions, no investors, no MRR pressure to ship features you don't need.
Compare honestly
Same features. Different model.
| TheCRM | Pipedrive | HubSpot Sales | Folk | Notion CRM | |
|---|---|---|---|---|---|
| Data location | Your Mac | Their cloud | Their cloud | Their cloud | Their cloud |
| Native macOS app | Yes (SwiftUI) | Web/Electron | Web | Web | Web |
| Works offline | Yes, forever | No | No | No | Partial |
| AI features | BYOK Anthropic | Add-on | Tier-locked | Add-on | Manual |
| Pipeline view | Yes | Yes | Yes | Yes | DIY |
| Email sequences | Yes | Yes (paid tier) | Yes (paid tier) | Yes (paid tier) | No |
| Calendar sync | Yes (Google) | Yes | Yes | Yes | No |
| Pipedrive import | Built-in | n/a | Manual | Manual | Manual |
| Bulk dedup | Built-in | Paid add-on | Paid tier | Limited | Manual |
| CSV export | Free, unlimited | Yes | Limited | Yes | Yes |
Private beta · Inviting testers
Get early access.
TheCRM is launching soon. The private beta is open to a small group of solo entrepreneurs willing to use the app daily and share what works (and what doesn't).
- Free access during the entire beta period
- Direct line to me — every email reaches Urmas, the founder
- Influence v1 — your feedback shapes the priority list
- First in line for launch — beta testers get early-bird pricing forever
No spam. One email when your invite is ready. Unsubscribe anytime.
FAQ
About the beta.
When does the beta start?
Invites are going out now in small batches. Sign up above and you'll get an email with your invite within a few days.
What's in the beta? Is it stable?
The beta includes all the core CRM features — pipelines, deals, contacts, sequences, AI briefings, Google Calendar sync, Pipedrive import. It's stable for daily use. You'll find rough edges; reporting them is the trade for free access.
How do I install it?
After you're accepted, you'll get a signed DMG download link and a license key by email. Open, drag to Applications, paste the key. Five minutes total.
Will the beta cost me anything?
No. Beta is free. When v1 launches, beta testers get early-bird pricing — significantly below the launch price — locked in for life.
What about my data after the beta?
Your data lives in a SQLite file on your Mac the whole time. When the beta ends and v1 ships, the same database keeps working in the launch version — no migration needed.
What if it's not for me?
Just stop using it. Nothing to cancel. You can export everything to CSV from Settings at any point.
Be one of the first.
Join the private beta. Help shape the CRM that doesn't bill you forever.
Get early access →